Swag Alert! Free Jimi Wallet for Facebook Members!
September 12, 2006, 9:15 pm
Filed under: Advertising

I don’t usually do link posts, but, this one’s special: it’s a freebie!

Maybe you’ve heard of the Jimi Wallet (think wallet2.0). Well, now’s your chance to grab one for free! Join the Chase+1 group on Facebook (account required to view page), add the Jimi Wallet, go to checkout, and you’ve got yourself some truly awesome free swag. Quick, before the Digg effect kills the offer!

read more | digg story

Un-pimp my Ride (Volkswagen’s GTI Ads)
March 3, 2006, 2:01 am
Filed under: Advertising, Reviews

If you've spent any time around Volkswagen or auto forums (or even digg!), you might have noticed some buzz around the new ads for the MkV GTI. While the lion's share of talk has gone to the "Project Fast" ads and its creepy little rabbit mascot (including its propensity to fetch absurd bounties on eBay), Volkswagen has recently launched an arguably better branch of their GTI advertising with the "Un-pimp My Ride" series of television commercials. Continue reading

Digital On-screen Graphics: Pop-ups for Television
February 18, 2006, 12:29 am
Filed under: Advertising, Rants

Have you noticed your screen real-estate shrinking?

Years ago, networks began placing their network IDs as digital on-screen graphics, nicknamed "bugs", small watermark logos that often appear in the lower right-hand corner of the television broadcast. These began as innocuous, only mildly obtrusive logo watermarks which popped up infrequently during broadcasts to remind viewers which network they were viewing. In an era before time-shifted set-top boxes and on-demand digital cable broadcasts, these little logos did provide some measure of benefit to viewers, allowing channel-surfers to know precisely what network they were watching in an instant. This was how these "bugs" became a Trojan horse for advertising. Continue reading